It doesn't matter whether you're a major international corporation or a medium-sized company: Things always get dicey at some point. Whether companies emerge unscathed from crises, however, is decided well in advance. In times of ever faster information circulation and fake news, early warning systems and proactive issues management as well as well-rehearsed processes and sophisticated crisis prevention are more important than ever: Today, stakeholders follow crises in real time via social media. Loss of control and limited ability to act are becoming more apparent than ever before.
In means of individual crisis prevention we analyse communicative crisis potential and develop detailed manuals for communication and social media guidelines as well as efficient structures for measurement. Those we test regularly in corporation with an appointed crisis unit under real circumstances: in real time, interactive, and according to real crisis scenarios, but also in the course of media trainings and shitstorm simulations.
Thereby, we tightly interlink all process steps of communicative crisis prevention with preventive and operative crisis management – enabled by our strategic alliance with the Result Group, one of the internationally leading consulting companies for global risk and crisis management.