CORPORATE – REDESIGNED
The Internet has changed everything. Communication has not only become faster but also highly fragmented. But above all: more direct.
Countless digital platforms and channels have led to a new form of dialogue: including completely new possibilities of performing direct and focused reputation management. Yet, at the same time it is more at risk than ever before.
As Germany’s only owner-managed consultancy for strategic communications in the third generation, we provide advice especially in situations, when our clients and their reputation are at stake: in crises, management changes, issue management, and change processes. We also advise them in long-term collaboration with the media and in establishing digital structures in corporate communication systems.
Due to our many years of experience in opinion management one thing we know above all: how international communication markets change over time. For that reason, in our consultancy long-standing experts and digital natives work hand in hand, in order to always keep our clients’ reputation management at the cutting edge.
No origin - no future
WHO WE ARE
ORCA van Loon Communications is one of the leading strategy consultancies for corporate communication in Germany and member of the brand association GPRA. Keeping the interests of their stakeholders in mind, companies and organisations trust in our strengths in both analogue and digital areas.
Therefore, profound background knowledge about current developments in our clients industries meets experienced strategists, reputation and media experts as well as digital communicators. Thus, together we make a difference and realise successful strategic communication.
Our core team:
- The tone of voice characterizes the way of communicationWhy communicators should pay more attention to their voice. We use it constantly, every day and sometimes even while we are asleep. We start using it shortly after birth as a reflex. If we didn’t have it, we would be deprived of one of our most important means of expression: our voice.Weiterlesen
- Mario Spitzmüller becomes new Associate PartnerWe are strengthening our team with Carl Mario Spitzmüller who was the Head of Politics and Communications at the Hamburg Industrial Association, Hamburg’s state representative office of the Federation of German Industries (BDI), until the end of 2020. The renowned communication expert [...]Weiterlesen
- Make it simple and make it easy – a (moving) picture says more than a 1,000 wordsThe combination and the impact of different communication measures - these are the two key aspects of our daily work. However, the conditions, challenges and purposes can differ greatly.Weiterlesen
- Why greenwashing can be calculation, but doesn’t necessarily have to bePart 1 unserer neuen Reihe „Next Generation Corporate – Deep Dive CSR” Auch wenn Corona gerade unser Leben bestimmt – Nachhaltigkeit ist und bleibt das Jahrhundert-Thema. Egal ob in [...]Weiterlesen
WHAT WE DO
One thing digitalisation hasn’t changed: professional communication creates value. This is what we are convinced of. With this in mind we advise companies and organisations. Only if communication solutions are integrally and strategically thought-out as well as implemented creatively und individually, they are able to strengthen our clients’ reputation – and therefore become relevant competitive factors and value drivers. Thus, in all steps of the process we work according to this principle: beginning with profound analysis, conception and strategic advisory up to exact implementation and evaluation processes - no matter if it concerns digital or analogue areas.
Many years of intensive relationships of trust connect us with most our clients. We didn’t only support a majority of them in order to establish a long-lasting strategic positioning, but also to protect their reputation in critical situations. Others we advise across all regions by offering comprehensive communication consultancy in collaboration with our ORCA Group partners and the worldwide IPREX network, which doesn’t know any disciplinary or country borders.
ORCA van Loon Communications supports executive boards, manager and communication executives of national and international conglomerates, family businesses and medium-sized companies as well as government authorities and NGOs with their long-term strategic positioning. By means of our work we help to cope with crises, to initiate and communicate internal changes, to protect and build up your reputation, to develop digital channels for your corporate communication as well as to reach your strategic goals.
STRATEGIC ADVISORY BOARD
Communication becomes ever faster, diverse, and more complex. A holistic reputation management is faced with challenges one day, which where unthinkable only the other day. Hereby, we don’t see it as our claim, to master every communication discipline. Yet, we strive to be able to advise our clients beyond disciplinary borders at any time – sound, strategical, and always at the cutting edge of time.
In order to guarantee highly professional consultancy in all matters we work hand in hand with our partners and strategic alliances. No matter if these questions concern digital transformation fostered by the the Denkfabrik or in case of global crisis sitations with the Result Group, one of the internationally leading consultancies for risk and crisis management.
BECOMING AN ORCA
We want to make a difference. For all our clients, every day anew. To achieve this, we not only need our expertise and our competence, but also good chemistry. Therefore, candour, authenticity, humanity, and curiosity are important moral grounds to us as well as know-how, high standard, top quality, and commitment.
Here you can find our current job offers.
ORCA is a dynamic group of associated agencies consisting of five independent and owner-led agencies. At four locations in Hamburg, Berlin, Munich and Bremen about 70 specialists develop integrated communications solutions for companies, organisations, and brands.
In all different disciplines we solve communicative challenges while working closely hand in hand – and this comprising all kinds of tasks: speaking of traditional advertising, public relations, and public affairs up to online marketing.
The Digi-Snack serves as a format that provides orientation in the digital industry. The three most important digital news of the week are briefly summarized adressing the online audience with an informal and casual language – and with a tongue-in-cheek.
Kommunikation kennt keine Ländergrenzen. Daher ist ORCA van Loon Communications Mitglied im internationalen IPREX network,which comprises the leading owner-led communication agencies from all global markets.
Thus, we are represented internationally in association with about 75 IPREX partners and hence, are able to make use of a network in 115 cities and of communication services of more than 1.800 employees and their diverse specialties and disciplines.